As a young man cutting my teeth in journalism during the Thatcher years, I was in awe of the people behind the company, Bell Pottinger, that helped ensure her electoral victories. I remember they were touted as one of the first public relations firms to use behavioral psychology to good effect.
Now, after being in Public Relations for about 18 years and seeing the Bell Pottinger name reappear into prominence,and with it the man who founded the firm, I must say that it is a letdown. The man at the helm of that once powerful public relations firm turns out to be a doddering shadow of his former image in the interview below:
He was combative and defensive, he was in denial and he could not even switch off his mobile for an interview- twice.
What lessons can we PR people learn from this? Read More
At least 33 magazines and tabloids closed since December
If there’s any doubt that disruption is at hand in the communications industry just look at the sheer number of closures of Indonesian media. At least 33 newspapers and magazines have closed down since December last year.
This raises interesting questions on how corporations can still reach their customers and other audiences that matter. After all, the news outlets they’ve relied on as a medium of communicating with their consumers is failing than a line of dominoes. Read More
How many of you PR consultants, facing a client in a crisis-like situation, are asked to highlight he good deeds they have done, their CSR commitments, the amount of taxes they’ve paid and the rightness of their cause? Read More