Corporate Training

Corporate Training

The difference is in the trainers. Ours are deeply experienced communicators with a passion for behavioral psychology and sharing their knowledge. Our modules include:

Media Training

Crisis Management Training

Interpersonal Communications Training

Presentation Skills

Digital and Social Engagement

Digital and Social Engagement

We help our clients reach and connect with their audiences through earned, shared and owned media with our insights into the social networks and communities that power Indonesian society. And yes, we offer the sought after array of digital services the include:

Social activation

SEO, SEM

Content creation

Digital storytelling

KOL/Influencer relations

Media Monitoring

Media Monitoring

We parse the signal from the noise in conventional, online and social media for you. Daily we deep dive into over 200 publications, dozens of online news portals and hundreds of social media posts, select them and bring to you only the information you need to know to make effective business decisions. We also provide real-time alerts for clients facing crisis-like situations.

Analytics

Analytics

Public Relations should be measurable (and it is), but not through legacy metrics such as Advertising Value Equivalents (AVE) that have been rejected by the Internal Association for the Measurement and Evaluation of Communication (AMEC). We adhere to the internal standards recommended by AMEC to not only measure the quantity but also the quality of news coverage for corporations and their industries. We also provide other services such as:

Brand/Event Media Analysis

Industry Media Performance Reports

Media Perception Audits

Wicaksono

WICAKSONO | Advisor

WHAT I DO

Listen to what people – from the bottom up, top down, and externally – are and aren’t saying. With that, I help clients to understand the context in which the business is operating and making good judgments.

WHY I LOVE DOING WHAT I DO

Because everyone has a story to tell. I love to listen their story. The listening process involves five stages: receiving, understanding, evaluating, remembering, and responding.

WHAT I DO BESIDES WORKING

Taking pictures, enjoying the nature and listening to the universe.

Felicia Nugroho

FELICIA NUGROHO | Director, Monitoring & Analytics

WHAT I DO

I lead the Monitoring and Analytics team of Maverick where we monitor over 200 media daily from print, online and social media.

The team starts work at the crack of down so that our clients can receive the daily news update first thing.

WHY I LOVE DOING WHAT I DO

It is an exciting time for measurement and analytics. Every business, sooner or later, has to work with data, combining offline and online data. The challenge is how to utilize the data effectively to help businesses grow. In the context of communications, the big question is how to measure the success of communications correctly, moving away from AVEs. I find this fascinating.

WHAT I DO BESIDES WORKING

Salsa. I don’t do enough of it, but when I do, it’s certainly a real stress-reliever and mood-booster.

Karina Prameswari

KARINA PRAMESWARI | Manager, Consultancy

WHAT I DO

The strategist. I oversee the creation of strategic vision for clients and looking out for industry insights and trend that would be valuable for client’s business. I am the one who listens to clients, get the team together, and stimulate creativity to address client’s challenges.

WHY I LOVE DOING WHAT I DO

There’s an incredible feeling when people start talking about a topic you think is worthy of their attention. It’s about changing people’s perception and make a difference in their lives through the power of story telling and persuasion.

WHAT I DO BESIDES WORKING

I spend most of my time at home with my husband, caring for our 2 adorable cats, 2 energetic sugar gliders, and 2 noisy parrots. The house is like a lovely zoo!

Marsha Imaniara

MARSHA IMANIARA | Manager, Consultancy

WHAT I DO

Deconstruct complex concepts like fighter jet procurement into simple, compelling stories that your target audience can relate to.

WHY I LOVE DOING WHAT I DO

I always want to feel alive — knowing that I make a difference for my clients and the communities answers that longing.

WHAT I DO BESIDES WORKING

Reading in a park in Madrid, on a roller coaster with a friend in Osaka, or just holed up learning a new language like Korean with my dog on my lap.

Karen Kusnadi

KAREN KUSNADI | Manager, Consultancy

WHAT I DO

Creating a plan and translating it into actions by positioning myself in both the clients’ and the audience’s shoe.

WHY I LOVE DOING WHAT I DO

It’s just an indescribable feeling when I looked back to how my works have generated impacts for the clients and communities. I am also being challenged to unleash my potentials to the limit that I don’t even know.

WHAT I DO BESIDES WORKING

Finding various hidden gems of different cities and countries, reading and letting my mind to imagining, volunteering and doing social activities.