Featured from the blog

Regret Reason Remedy

What’s interesting about communications framework is how they can be applied in daily situations, may it be professional—or personal ones. One of our favorite framework is 3R, which stands for Regret, Reason, and Remedy. This is actually the steps needed in crisis communications. However, 3R’s applicability goes beyond crisis communications. It can also be a […]

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Contributing to the ‘gift economy’

There has been much discussion about the “gift economy” lately, although the term itself isn’t[...]

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Friendships with the media: where to draw the line

For professionals in the communications industry, an excellent network that includes journalists and[...]

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On Owned Media and The Two Basic Things To Make It Work

Lately, you might have heard the discussion about Paid Media, Earned Media, and Owned Media. LetR[...]

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Saying No to the almost perfect candidate

We’ve been interviewing many candidates for our consultancy lately and this week we came acros[...]

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