Highlights in the media today: Jakarta ensures enough burial grounds for COVID-19 patients, Discussion underway for Greater Jakarta COVID-19 Task Force, Indonesia records deflation for three consecutive months.
COVID-19 DAILY BRIEFING
Highlight in the media today: Government to replace rapid antibody test with antigen tests, Anies: Cities bordering Jakarta should also ban dine-ins to curb virus, Govt and House pass 2021 state budget.
Highlights in the media today: Government drafts regulation for national COVID-19 vaccination program, Mask-wearing up but not everyone washes hands, World Bank: Indonesia’s economy might contract further.
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Kondisi yang menjadi semakin berat di dunia media di masa Pandemi Covid-19, ternyata malah berhasil memicu dan membangkitkan jiwa kewirausahawan di kalangan sejumlah jurnalis.
Industri media yang sudah menghadapi masa sulit sebelum pandemi saat ini mengalami keadaan yang semakin sulit. Kompetisi dari media sosial dan kehadiran influencers seakan semakin menekan pendapatan dari iklan industri bagi media massa, ini terlihat dari banyaknya media yang telah meminimalisir produksi konten mereka atau bahkan terpaksa harus menutup perusahaan secara keseluruhan.
When the going gets tough, some of the journalists get their entrepreneurial spirits going.
The news media industry has already had a rough ride even before the pandemic as competition from social media and influencers sapped away advertising revenue. This has forced some media to downsize or even close down.
Many organizations are now trying to get used with the new restrictions imposed by COVID-19 or even try to transform themselves for the new normal. As part of the transformation process, the measurement matrix becomes one of the most important elements that also needs to be transformed. Read more about the transformation here.
To start preparing your organization for the integrated measurement matric, there are a few elements that need to be prepared. AMEC, through its recent AMEC Global Summit 2020, introduced Barcelona Principles 3.0, a set of seven voluntary guidelines to measure the efficiency of Communications campaign, with key highlights as follows: Read More
“Working with Maverick has been a wonderful experience, as they had a competent, enthusiastic, and passionate team.
We also appreciate Maverick’s initiatives in giving us new ideas that are beneficial for the company. Other than that, Maverick’s hard work in 2018 has also helped us achieve good PR Value in each of our campaign, especially “Senyum Kebaikan” and “Wardah Inspiring Movement.”
“We had been searching for the right agency partner for a while, so it was a breath of fresh air when we found Maverick.
The team is well-resourced and positioned to deliver success to your brand or organization – Each team member brings a unique strength to be table and collectively, they are committed to achieving the objectives given. We appreciate their incisive consult and creative energy, always pro-actively channeled with a communicative spirit and “can-do” attitude. They are a valuable partner that we have great confidence in.”
“Search for Common Ground Indonesia and Maverick have been working together this year to develop an exciting campaign, and as partners in this process, we have learned much from each other.
From day one, the Maverick team has shown a passion for communication that sets them apart from other agencies and firms. They go above and beyond in ensuring that we can achieve our goals and it has been a great joy to work with them.
“We have been working together for more than two years.
Maverick is a professional PR partner proven in resolving crisis management and maintaining OPPO’s good reputation in Indonesia. We hope the cooperation will continue so in the future we will have better outcomes and result in the increase of people’s awareness of OPPO brand in the Indonesian market.”
“We worked together with Maverick through a difficult situation,
but Maverick’s professionalism, availability, and composure managed to help us contain the damage, going beyond communications strategy. Also, the quality of their work remained consistent, helping us not just to manage the situation, but also to create an awareness for our newest product as an effort to move on from the situation.”
“We have been working with Maverick Monitoring and Analytics team for one year.
Over that period, Maverick has consistently proven their professionalism by quickly responding to our requests. I hope we may continue this cooperation for years to come.”
“We engaged Maverick to drive a series of media engagement initiatives from July to Dec 2018 for the positioning of our cancer centre and cancer awareness objectives in Indonesia.
Maverick’s team was conscientious and professional in managing each of our initiatives with great attentiveness and dedication to details. The team was also able to offer multiple perspectives in delivering our key messages more effectively to meet our objectives. We are also impressed by the depth of research they conducted prior to each media initiative which provided valuable insights to strengthen our engagement with the Indonesian media.
We are happy to have worked with Maverick as our PR agency for our projects and would explore more opportunities in the future.”
“Maverick has been working with Airbus Group over the last 10 years.
I’ve always been impressed by their high quality work and their ability to provide flawless execution under challenging conditions. The work undertaken by Maverick has certainly played a key role in enhancing the awareness of Airbus Groups and its products in the Indonesian market.”