Maverick is a communications consultancy

that makes anything complex sound simple; anything simple sound important.

We do this through our ability to strategize and to execute flawlessly against it using earned, shared and owned media

INNOVATIVE PLATFORMS

Platforms

that are relevant to the communities that matter to us and our clients.

SERVICES

Corporate Communications

Services

Crisis and Issues Management

Services

Media Relations

Services

Consumer Brand Building

Services

Corporate Training

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Digital and Social Engagement

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Design

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Media Monitoring

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Analytics

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BLOG

On why a Maverick stopped being gay

Its great when one of us go on beyond the workplace to do new, wonderful and imaginative things.

So we are thrilled to learn of Forever Mavbro Zulfikar’s latest adventure – to write a book called So I Stopped Being Gay: A Story of Giving Up by a Queer Muslim Indonesian.

He is kickstarting his effort with Publishizher, which Zul explains as: “a NYC-based crowd-powered publishing company” that is helping him to write the book. They need your help to fund the production though.

Read More

What You Need to Know and How to Nail Instagram’s New Algorithm

With 800 million users worldwide, Instagram has been one of the most significant social media platforms in our lives today.

It is arguably even more important in Indonesia where it is the third most popular social media platform (after Facebook and YouTube). Here, Instagram is used not only for millennials to brag about their picture-perfect meal or vacations, but also as a search engine and commercial platform for both brands and consumers to engage with each other

Instagram’s popularity, however, has also meant that it’s become a crowded space and competition is fierce. Getting ahead of the pack, however, is not as difficult as it may seem if you can figure out the rules of the game and take advantage of this knowledge.

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“The Maverick team imbues the perfect PR combination of passionate pitching and commercial thinking.

The team has an innate ability to understand their client’s philosophy and work hard to develop campaigns that resonate locally while protecting the client’s ethos. The Maverick team was a key player in the successful launch of Dyson in Indonesia; meticulously organizing press visits, launch event and product review program. With it garnering first rate coverage.”

Sarah Arts
Sarah Arts PR Manager, Dyson Southeast Asia

“I’m glad to be supported by a group of professional and reliable people such as the Maverick team.

 They know how to handle crisis composedly, are able to deliver what is promised and agreed, and always willing to go extra miles to achieve our objectives. We can always depend on the Maverick team to come up and share insights about communications & media strategies. By the end of the day, all those qualities are what make us see the Maverick team as more of a partner than client-agency relationship.”

Viona Ong
Viona Ong Brand Manager, Heineken Indonesia

“We worked together with Maverick through a difficult situation,

 but Maverick’s professionalism, availability, and composure managed to help us contain the damage, going beyond communications strategy. Also, the quality of their work remained consistent, helping us not just to manage the situation, but also to create an awareness for our newest product as an effort to move on from the situation.”

Erditya Nur Arfah
Erditya Nur Arfah Corporate Marketing Senior Manager, Bluebird Group

“Working with the Maverick team has been a wonderful pleasure.

We have always been looking for a partner that not only knew what we needed, but could also augment our strategy and take our brand to the next level in Indonesia. We are happy to have a highly committed and forward-thinking team that is equally passionate for our brand and business. Not only do they understand every assignment, they are always prepared with great ideas, sound counsel and strategic advice.”

Ada Sarah Yen
Ada Sarah Yen Senior Marketing Executive, Sennheiser Asia

“Maverick has shown great integrity during years of partnership, is able to deliver results and exceeds expectations at times.

As a partner Maverick also went further than just receiving and executing requests. They were able to balance our views on occasions, even though it was different from our initial decision. The team was always responsive and able to talk through different channels, from conventional media, digital media, and even social media influencers and communities.”

Arra Primanta
Arra Primanta FormerMarketing Public Relations Manager, PT HM Sampoerna Tbk.

“We have been working together for more than two years.

 Maverick is a professional PR partner proven in resolving crisis management and maintaining OPPO’s good reputation in Indonesia. We hope the cooperation will continue so in the future we will have better outcomes and result in the increase of people’s awareness of OPPO brand in the Indonesian market.”

Aryo Meidianto
Aryo Meidianto Media Engagement, OPPO Indonesia

“Maverick has been working with Airbus Group over the last 10 years.

 I’ve always been impressed by their high quality work and their ability to provide flawless execution under challenging conditions. The work undertaken by Maverick has certainly played a key role in enhancing the awareness of Airbus Groups and its products in the Indonesian market.”

Jose Jacinto Monge Bravo
Jose Jacinto Monge Bravo President Director, PT Airbus Group Indonesia