Why Gibran and Kaesang can’t get out of the Spotlight
When media training, we tell participants that one definition of news is something that someone, somewhere wants to cover up. They should therefore never give the impression to journalists (and these days, netizens who act as citizen journalists too)...
How Sec Bowl Overcame the Scandal of a Worker Washing its Dirty Dishes in the Toilet
When news travels at lightning speed on social media, the way a company handles an issue can make all the difference. Sec Bowl, a popular restaurant chain known for its salted egg chicken, recently found itself in the spotlight...
#PRbyNumbers: How a Simple Word Became a Powerful Political Tool
Start of “Weird” CampaignSince July 2024, the Weird campaign against Trump has become central to the Democrats 2024 strategy against Donald Trump and JD Vance. The narrative began with Tim Walz’s critique of Trump during his July 23 appearance...
National Data Center Hack: Lessons Learned in Crisis Communication
Indonesia’s Data Caper: A Cautionary Tale The recent ransomware attack on Indonesia’s National Data Center, which saw hackers demand a cool $8 million, serves as a stark reminder of the importance of effective crisis communication. While the technical aspects...